Author Archives: Andreea Ofiţeru

Innovating from Experience in Barcelona

News about innovation Action for Innovation: Innovating from Experience – The XXIII ISPIM Conference takes place in Barcelona, Spain on 17-20 June 2012. The conference is organised by ISPIM and hosted by La Salle University in partnership with Orbita97. This … Continue reading

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“Tradition is NOT a business model”

The newspapers are not dying, the newspapers are transforming. But it is important who and for what reason are doing the transformation. Today, the online version is everything what the print is plus a lot more multimedia content. Dr. Patrick … Continue reading

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How to innovate in 2012?

Are there some rules for being successful to innovate your organization? Some people consider that innovation is “the lifeblood of any organization”. Robert F. Brands says that  “innovation is an indispensable force that turns ideas into money”. For the implementing … Continue reading

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